Expert Strategy Consultant
Company: Acxiom
Location: Evansville
Posted on: March 20, 2023
Job Description:
Acxiom's Identity Consulting Team is looking for an Expert
Strategy Consultant to provide strategic and tactical solutions for
our client's business problems using our suite of identity and data
products. This role will consult with prospects and clients with
regards to enterprise identity management, marketing, data
governance, business systems, user needs, and steps required to
develop or modify complex systems and programs. The role will work
closely with internal teams across sales, products, and services as
well as client and project teams, acting as the identity domain
expert.WHAT YOU WILL DO:
- Lead Identity and Data Assessment engagements
- Analyze and prioritize detailed business and technical
requirements.
- Consult clients and prospects about Digital Marketing,
Omni-Channel Solutions and Customer Experience.
- Wrap Acxiom Identity products, solutions, and services with a
relevant industry brand perspective and provide Identity advisory
services for clients which support Acxiom solutions and client
strategies
- Provide strategic feedback and recommendations for the Identity
components of Acxiom's solutions (i.e., Media, CDP, MAE, Marketing
Databases, Analytics, etc.)
- Strategically support Acxiom's sales processes to improve the
positioning our Identity products and services
- Develop and present effective presentations and support
development for strategic deals to support client investments in
Acxiom solutions
- Build thought leadership through industry knowledge and
research and deliver in the form of White Papers, webinar
presentations, PPT presentations, blogs, and other forms
- Participate in industry conferences, webinars, and other
publicity events that establish Acxiom as an authority in the
Identity Management industry
- Lead competitive analysis, demand generation, solutions, client
and prospect presentations, client workshops and business case
development
- Develop strong relationships with executives to address key
business challenges using identity solutions
- Present complex identity concepts to clients during sales
opportunities and client workshopsWHAT YOU WILL NEED:Required
- Bachelor's degree and 5+ years of identity or data management
experience; 3+ years in digital marketing transformations and
previous experience in the consulting field
- Ability to represent technical requirements and trade-offs in a
business environment to facilitate decision making
- Solid understanding of the Identity Management industry
including business and marketing strategies, products and services,
identity resolution needs and standard methodologies, technology
and operations, regulatory environment, and relevant industry
trends
- Advanced understanding of Identity Resolution and Identity
Management and its application in measurement, analytics, marketing
and advertising technologies
- Ability to apply knowledge of Identity Resolution and Identity
Management products and solutions to industry and client business
problems
- Expert knowledge of Privacy Regulations (e.g., CCPA, GDPR), in
particular how they affect Identity Resolution and Management
- Excellent networking skills and ability to establish
relationships with collaborators across the enterprise
- Strong verbal and written communication skills, including
presentation, and influence
- Ability to consult on complex projects and present solutions to
client's business problems.
- Experience with Marketing Technologies including: Enterprise
Content Management Systems, Digital Asset Management, Data
Management Platforms/Customer Data Platforms, Identity Platforms,
etc.
- Effectively communicate and manage client/internal team
expectations.
- Ability to represent technical requirements and trade-offs in a
business environment to facilitate decision making.What will set
you apart:
- Experience leading Identity or data management projects and
other initiatives in a management consulting
- Experience in leading marketing database or similar
implementations (performing discovery sessions with clients)
- Expertise in digital marketing solutions such as DMPs, web
personalization, CDPs
- Ability to do data analysis
- Expertise in media measurement, multi-touch attribution, cloud
environments, API integrations
- Ability to identify and draw on groundbreaking analytical tools
and techniques to develop creative approaches and new insights to
client issues
- High motivation and true passion to build a premier,
high-quality company and deliver value to customers
- Provide thought leadership in sales pursuits for
next-generation identity solutions
- Excellent problem solving and analytical skills - able to think
creatively about issues to find resolutions.
- Ability to multi-task and lead projects with tight
timelines
- Leadership skills including teamwork & group facilitation
- Working knowledge of Acxiom's or similar products and services
to support the business and build alignment of Acxiom capabilities
with our client needsWhy Acxiom? We pride ourselves on cultivating
an environment that is inclusive, flexible, and full of
opportunities for growth. Many of our associates stay at Acxiom for
decades, which speaks to our love for and dedication to our
associates. Acxiom repeatedly wins company awards including Great
Places to Work, Best Workplaces for Innovators and Women. If you
want to work at a tech company that prioritizes innovation,
empowers diversity, believes in work-life balance, provides
world-class associate training and development, and offers great
benefits, this IS the place for you!Acxiom is an affirmative action
and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does
not discriminate in recruiting, hiring, training, promotion or
other employment of associates or the awarding of subcontracts
because of a person's race, color, sex, age, religion, national
origin, protected veteran, military status, physical or mental
disability, sexual orientation, gender identity or expression,
genetics or other protected status.Attention Colorado, California,
Connecticut, Maryland, Nevada, New York City , Ohio, Rhode Island,
and Washington Applicants: This position is not located in the
aforementioned locations but applications for remote work may be
considered. For information about this role under state or local
equal pay or pay transparency laws, please contact
recruit@acxiom.com .
Keywords: Acxiom, Evansville , Expert Strategy Consultant, Professions , Evansville, Indiana
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